CEO OS
People ·April 12, 2026 ·person

Brian Halligan

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Co-founder and former CEO of HubSpot, the marketing/sales/CRM platform. Coined the term "inbound marketing." Gave Katie Burke the ultimatum that defined her leadership: own the recruiting problem and dig out, or go down pointing fingers. Stepped down as CEO in 2024 after leading HubSpot from startup through IPO and beyond.

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